Why Is It Called a Step and Repeat Banner?
Step and repeat banners are an extremely popular type of event signage because they are easy to assemble, highly customizable, and perfect for photos at any special event. But how did they get their name? The origin of the term “step and repeat” has two sources. The first is that Hollywood stars would step up to have their photos taken, then would step down and the next star would repeat the same action to have their photo taken. The second origin for “step and repeat” comes from the graphic design industry to describe a graphical element that repeats across a particular printed item. The repeated logos or imagery would be used to create copies printed across a large sheet, cut, and bound into printed banners , backdrops , or other custom event displays . The Origin of Step and Repeat Backdrops Step and repeat backdrops themselves have been in use for decades. Their primary usage has been to promote the sponsors of events, but they are also popular when used as red carpet ba